Question 1

Why do some services show prices and others don't?

Accepted Answer

Where scope is predictable - web tiers, retainers, audits - we publish 'from' pricing. Where scope varies wildly (brand identity, custom AI builds), a real number needs a real brief.

Question 2

What does 'from RX' actually mean?

Accepted Answer

It's the entry point for that engagement, covering the standard scope listed on the card. Anything beyond that scope adjusts the number - we'll walk you through what moves it before you commit.

Question 3

What are payment terms and deposits?

Accepted Answer

Projects: 50% deposit to start, 50% on delivery. Retainers: monthly in advance, 30 days' notice to end. Consulting: paid before the session.

Question 4

How flexible are the retainers?

Accepted Answer

Very. Roll unused hours forward one month, pause with 30 days' notice, upgrade or downgrade tiers at renewal.

Question 5

Do you work with clients outside South Africa?

Accepted Answer

Yes. Rates are ZAR-anchored but we work remotely with clients globally. Timezones and billing are sorted upfront.

Question 6

How long does a typical website take?

Accepted Answer

Landing pages 1–2 weeks. Business sites 4–6 weeks. E-commerce 6–10 weeks. Custom builds are scoped per brief.

Question 7

Who owns the files and code at the end?

Accepted Answer

You do. All source files, working files and code are handed over on delivery.

Question 8

Do you offer revisions?

Accepted Answer

Yes - every project stage includes structured revision rounds. Endless silent revising is where projects die, so we keep it bounded and honest.

Question 9

Which email platforms do you work in?

Accepted Answer

Klaviyo (certified expert) and Everlytic (extensive experience). We'll match the platform to your audience and stack.

Question 10

What is AEO / GEO?

Accepted Answer

AEO (Answer Engine Optimisation) gets you quoted as the answer. GEO (Generative Engine Optimisation) gets you cited in ChatGPT, Perplexity and Gemini responses. Different from SEO but the same underlying discipline.

Questions we get a lot.

Pricing & scope

Process & delivery

Email, SEO & AI